Gymshark

A live brief project working with fast growing sportswear brand Gymshark. The report must include a thorough audit of the brands current situation, including a review of the social media platform and sales report. The analysis will lead to the creation of a business strategy and a communication plan. 

I created an executive summary and business report to meet the Gymshark brief, also we got the opportunity to pitch an infographic of our ideas to members of the Gymshark team. My ideas fitted in with the brands identity and growth, they were validated as consumer would engage with the plans. 

https://issuu.com/dominiqueyearby/docs/1-_report_pages